Centralis Co-Founder Kathi Kaiser will be presenting a talk entitled “When to Ask and When to Shut Up: How to Get Visitor Feedback on Digital Interactives” at the Museum Computer Network 2016 Conference in New Orleans, LA. The talk will be held at 1:45 pm CT on Wednesday, November 2.
Kathi will discuss how critical it is to talk to museum visitors about their experiences, and will offer observational and interviewing techniques that allow you to go beyond what visitors say to reveal what they actually know, how they think, and what they need. Using real-life examples from museums and other cultural institutions, Kathi will highlight common sources of frustration in digital experiences, such as lack of clarity about purpose, difficulty navigating available options, ambiguous language, and challenges with gestural interfaces.
Come join Kathi for what is sure to be a fun and informative session!
Kathi Kaiser is co-founder and partner at Centralis, a Chicago-based UX consultancy. For more than 15 years, she’s led a top-notch team in creating great user experiences for clients all over the world. Kathi is a frequent conference speaker on topics of user experience and conducting research in the museum and cultural institution space.
Centralis helps clients succeed by making their products, services, software and websites easier to use. Founded in 2001, Centralis provides user research, user interface design, and usability testing services to a wide range of clients, including The Field Museum of Natural History and The Art Institute of Chicago.
About the Museum Computer Network Conference
MCN hosts an annual conference bringing together cultural heritage professionals interested in advancing digital in their organizations. Attendees come from all areas of practice, from IT to digital outreach and visitor engagement, to collections, conservation, archival, libraries, curatorial, education, marketing, and more.
Learn more: 2016 MCN Conference