Website Evaluation
Centralis conducts low-cost, quick turnaround evaluations on websites and mobile applications. Our team of usability experts will conduct a detailed review of the strengths and weaknesses of your product's user interface and provide concrete recommendations for improving its user experience.
An expert usability evaluation can help you:
- Remove barriers to completing key tasks, such as checkout or registration processes
- Better organize features and functionality, within and across platforms
- Reveal and address gaps in your content
- Ensure that your site reflects best practices for user interface design
Our Approach
In our comprehensive website evaluation, a team of two user experience specialists will review the following areas of your site or application:
- Home Page/Start Screen: How effectively does your initial page showcase the breadth of your offering and support user exploration?
- Site Structure/Information Architecture: How well is your content and functionality organized and presented?
- Navigation: Can users easily move through your site or app to accomplish their goals?
- Process efficiency: Can customers complete processes quickly, such as registrations or e-commerce checkouts?
- Content and Functionality: Does the information provided address users' questions and meet their needs?
- Page/Screen Layout: Does your page layout showcase the most important content and features?
- Error handling: Can users quickly correct their mistakes and recover from errors?
- Competitive benchmarking: How does your site or application compare to the competition? What can you learn from their mistakes?
Our website evaluation report provides actionable recommendations for improving your product, varying in complexity from quick fixes to strategies for future enhancements. We would be happy to speak with you further and answer any questions you may have.