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Lyman Casey to share insight for mobile design at World Usability Day

November 2, 2010: Centralis principal Lyman Casey will discuss considerations for defining the scope of mobile apps at World Usability Day on November 11, 2010 in Dayton, OH.  The event, sponsored by LexisNexis & Elsevier, brings together business owners and user experience professionals for a series of presentations, panels and networking opportunities exploring the role of usability in product design and ultimate product success.  Dr. Casey will also join colleagues on a panel entitled, “Is the web dead? -or- What does the fragmentation of the internet mean for design and usability?”

This year marks Centralis’ third year speaking at World Usability Day: User Experience Director Elizabeth Benker and principal Kathi Kaiser have spoken at previous years’ conferences.

To RSVP for the event, please contact WUD_RSVP@spday.lexisnexis.com.

About World Usability Day
World Usability Day was founded in 2005 as an initiative of the Usability Professionals' Association to ensure that services and products important to human life are easier to access and simpler to use. Each year, on the second Thursday of November, over 200 events are organized in over 43 countries around the world to raise awareness for the general public, and train professionals in the tools and issues central to good usability research, development and practice.  For more information about World Usability Day, go to www.worldusabilityday.org.

About LexisNexis
LexisNexis® is a leading global provider of content-enabled workflow solutions designed specifically for professionals in the legal, risk management, corporate, government, law enforcement, accounting and academic markets. LexisNexis originally pioneered online information with its Lexis® and Nexis® services. A member of Reed Elsevier [NYSE: ENL; NYSE: RUK] (www.reedelsevier.com), LexisNexis serves customers in more than 100 countries with 18,000 employees worldwide. For more information on LexisNexis, go to www.lexisnexis.com.

About Centralis
Centralis helps clients succeed by making their products, services, software and websites easier to use. Founded in 2001, Centralis is a leader in User Experience, a field that integrates interface design, user research and business strategy to ensure that products meet the needs of both businesses and customers. Our services include user research, experience design, usability testing and training. We have an onsite research lab custom-designed for user experience research, as well as a mobile lab for studying users wherever they are. For more information on Centralis, go to www.centralis.com.